There are so many promotional posters for courses and/or training programs that adorn the walls of the metros, bus stops and newspapers, all promising to lead you straight to success. Every day, readers and passengers look at them and often think about them with more or less interest.
At first, they wonder what a day would look like in that job and often think of it in a positive way before reminding themselves of a few reasons why it isn’t for them: “technician/mechanic for the STIB means working outside in the winter and I would never do that”.

Whether we are critical or complacent about a job, there is often a hidden and very personal representation of it’s daily routine.

For example we associate being a nurse with the desire to help others or being a farmer with loving nature and being an engineer with appreciating innovation. When actually, for a farmer, smelling fresh dew in the morning may not be enough to fully satisfy them and make them passionate about their job.

And this observation brings the following question: Do we really know all the missions and tasks that the jobs we want to do involve? Are all these missions in line with the image we create for ourselves? For example we may have always been very good at chemistry throughout school but we don’t particularly enjoy actually working in a lab. Only being naturally good at something has never guaranteed an exciting future in the job you are aiming to do.

We assess the degree of satisfaction of a person within a profession by how adequate the match between their personality and the job’s ability to positively embrace this same personality. However, in theory, being able to perform these tasks does not guarantee any particular pleasure when actually doing them. Besides, is it really that enjoyable doing something easy? Not necessarily. This false good idea of choosing something depending on what we find easy really limits things when choosing a job. Have you chosen your strengths and weaknesses?

Then there is also the question of objectives and motivation. If for example you are seeking employment just because you want to earn money then being passionate about it will come second: in this case there won’t be much room for pleasure and time will sometimes seem endless but you will get your salary at the end of the month. However, if this uninteresting job makes you spend more in order to help you forget the efforts you have had to make, then the financial interest argument no longer really exists.

For those who will choose the job they are passionate about, it will most likely be less money in the short term but their passion will be their job. This will naturally motivate them, will promote their internal mobility within the company and they may even end up getting a job they had never even thought possible at the start. Their interest didn’t go unnoticed and was rewarded.


So all sectors are different and they are all misunderstood. They are different because they all have their own characteristics, misunderstood because of skewed representations of the daily tasks involved.

If you want to go beyond the clichés and want to know precisely which area of activity you are made for, please contact us to set a strategy to help you find the job you are passionate about.